Holdan announces new European Partnership with Anton Bauer

Holdan announced today a new distribution agreement for Anton/Bauer to cover UK and parts of Europe. The manufacturer's range of batteries, ballasts, brackets, mounts and chargers will now be supplied by Holdan through its network of qualified dealers and value added resellers. The product line joins a portfolio of broadcast equipment that already includes Blackmagic Design, Panasonic, Datavideo and Teradek.

The product line perfectly complements the range of cameras and production accessories that are already available through Holdan.

commented Allan Leonhardsen, Director of Holdan.

Anton/Bauer is a trusted brand with over 40 years experience in battery technology that delivers the lowest possible cost of ownership so we are very excited by this opportunity.

Anton/Bauer is part of the Vitec Group of companies which includes Teradek, Paralinx and SmallHD, brands that are already represented by Holdan. Welcoming the distribution partnership, Juergen Sommer, VP Channel & Field Sales Enablement for Vitec Videocom said:

Holdan has a proven track record in Europe. We are excited about their ability to develop new market opportunities for Anton/Bauer and complementing our existing network. This relationship will help us deliver first class service to the Holdan resellers.

Anton/Bauer products are now available through Holdan for resellers in UK, France, Ireland, Benelux, Scandinavia and Germany.